FMER 340 Merchandise Sourcing and Logistics

Examines principles of merchandising including trend forecasting, product development sourcing, and logistics of fashion and apparel products.  Students will use industry-relevant resources to develop products and merchandise plans based on research and trend forecasts.  Students will also explore the role of logistics and allocation in retail and wholesale organizations to conceptualize customer conversion, selling innovations, and global partnerships.

Credits

3 credits

Prerequisite

A grade of C or better in FMER 320 and FMER 323

Offered

Fall

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